PODCAST BRIEF SHEET

Podcast Description:

In this informative and practical podcast, Michael and his guests share the latest strategies and tactics to help you become the preferred provider (the emotional favorite) in the markets you serve. The key insights and strategies discussed, come from Michael's experience working with many of the finest brands in business today and his guest interviews will inspire you, educate you, and give you the tools you need to be successful in today's turbulent and competitive marketplace.

About the host

As a business growth strategist, keynote speaker, and best-selling author, I help organizations and professionals master the art and science of sales performance—so they can become the preferred providers in their markets. With over thirty years of experience, I equip sales teams, entrepreneurs, and leaders with the tools and systems they need to drive revenue, outperform the competition, and build lasting client relationships.

I'm the Executive Director of Summit Learning Systems, where we deliver high-impact training, coaching, and customized training solutions that transform sales cultures and accelerate business growth across North America.

I'm also the founder of Rainmaker Digital Solutions, a marketing and automation agency that helps businesses build predictable lead pipelines through LinkedIn strategy, CRM integration, and digital sales funnels.

As host of the Becoming Preferred Podcast, I engage with thought leaders, innovators, and high performers to uncover what it takes to differentiate, dominate, and thrive in today’s crowded marketplace. 

I’ve authored two best-selling books—Becoming Preferred and Dance of the Rainmaker—which have helped thousands of professionals master positioning, persuasion, and performance. Whether through live keynotes, workshops, consulting, or online programs, my mission is clear: to turn good salespeople into Rainmakers and great businesses into market leaders.

Host Contact Info: